Through its partnership with the luxury fashion platform MUST IT, MXN ITALY introduces a diverse range of global brands, providing MUST IT customers with an extensive selection of products. Simultaneously, MXN KR manages product operations and marketing, contributing to enhanced synergy through efficient communication between MUST IT and MXN ITALY.

Leveraging its global network across European hubs, including Milan, MXN ensures a stable supply of meticulously selected on-season luxury and contemporary brand items to MUST IT. This collaboration enables MUST IT to showcase over 200,000 products from more than 1,000 key brands to its customers.

With a deep understanding of the MUST IT platform, MXN KR is fully responsible for the entire operational process—from order fulfillment to customer service (CS)—as well as sales management aimed at maximizing performance.

Building on this foundation, MXN caters to a wide spectrum of consumer needs, ranging from mainstream luxury demand to niche, taste-based consumption, while delivering specialized curation and a differentiated shopping experience for MUST IT customers.